The SITE
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Shropshire's Flagship Opportunity

Weston occupies one of the most strategically important locations in Shropshire.

Located at Junction 3 of the M54, between Telford and Wolverhampton, the site sits at the point where Shropshire meets the West Midlands. Its position provides direct access to major centres of employment, investment and economic activity, alongside a quick route to the M6 and the north, connections to the wider national motorway network and nearby rail services at Cosford. 

The M54 corridor is increasingly recognised as one of the county’s most important areas for future growth, and few locations in Shropshire combine the same level of connectivity, accessibility and strategic importance. Shropshire’s own Economic Growth Strategy sets ambitious targets for jobs, investment and new homes across the county over the coming years, and in its Local Plan Review, Shropshire Council has pointed to the opportunity here as a ‘once in a generation’ chance to meet those needs in one coordinated place. 

A Location Built for
Employment and Enterprise

Weston’s connectivity, scale and coordinated planning make it an excellent location for employers. Few sites of this size can be planned as a single, coordinated place from the start, which gives Weston a coherence and deliverability that is hard to find elsewhere, with room for a cluster of employers to locate together and attract high-quality occupiers. It also sits alongside a concentration of jobs and employment already taking shape in Shropshire, in engineering, advanced manufacturing, agriculture and technology, backed by nearby training and business support including Harper Adams University, RAF Cosford’s Defence School of Aeronautical Engineering, the Shropshire Growth Hub and the Shropshire Chamber of Commerce. 

Weston has the potential to turn that strength into a pipeline into local jobs, helping more of that talent build high-quality lasting careers right here in Shropshire.

Rooted in the Local Landscape

At the same time, Weston remains firmly rooted in the communities and landscapes that surround it. Nearby settlements including Tong, Tong Norton, Cosford, Albrighton, Shifnal and Newport, together with the River Worfe and the area’s countryside, woodland and green spaces, help define the character of this part of Shropshire. Understanding how future growth can complement and enhance these qualities will be central to shaping Weston’s emerging vision.